I read an article by Michael Pinto (some guy) called Social Media Experts are the cancer of twitter (and must be stopped).

My immediate reaction? To defend my passion.

In Defense of My Job:

I don’t call myself a “social media expert,” but I do call myself a “Public Relations Specialist on Social Media Optimization.” Am I a social media expert? Well, I use twitter and all of the other social media tools just like everybody else. So, if that makes me an expert than I guess every person with more than 10 friends on twitter can be called an expert. 

So, what value do I bring to the table that the other “experts” can’t give? 

1. Years of experience in public relations, combined with 

2. Years of experience in building websites using public relations strategies, and 

3. An entrepreneurial soul, “thought leadership.” 

And last but not least…

4. Hours upon hours playing with, reading from social media celebrities, and building a business out of social media. 

A lot of twitter folk are zombies. How do I define zombies? People who follow what everyone else is doing without thinking outside of the box. Follow the leader! 

Remember, though, Michael Pinto, that there are still 40% of people in the United States who don’t use social media tools like twitter. 

I just don’t know why twitter zombies choose to go after people who are already on twitter. If they want to get business, find people who actually need help! Find the holes and try to fill them. There are still needs out there, but when everyone on twitter is trying to be a twitter expert, then nobody needs a twitter expert! 

Social Media doesn’t consist of just Twitter

There are so many tools out there and if you use the right strategies you can really promote your service or product. And people do need help. 

So… Michael Pinto… if you are talking about true zombies as I described them, then yes, I agree. But there are the few of us who actually study and conceptualize to help people like you do better. 

Check out social media 101 > (Yes I just plugged in my product just like every other social media “expert”)