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Apr
Apr
How to Create a Profitable Niche Blog
What if you started getting calls from the media about your specific niche field? Wouldn’t that be cool? It would mean that you are a valuable resource within a specific target marketing!
Blogging is proven to build reputation because it builds credibility and gets you in “front” of more people. It creates visibility. This will help you become the center of influence within your industry.
1. Create a Good Impression
- Use a high quality blog template. Not a free one!
- Use a personalized URL (domain name) so people know you are serious
- Use a high resolution photo
- Use a mission statement on your site
2. Position Yourself Above the Competition
- What can you offer that nobody else can?
- Become a ‘though leader’ in your niche industry: someone who knows their niche market and becomes an expert in relevant topics for that target, which remain useful, but also looking into the future, helping their target prepare for change
- Write “pillar” articles: tutorial style articles aimed to teach something to your target. These are longer than 500 words and have lots of practical tips or advice. It needs to be delivered with solid information that remains relevant and useful in the future.
3. Market Your Blog
- Put the URL on everything (print and electronic)
- Do Search Engine Research. SEO is a key component to understanding people’s interests in the online world. Using the right key phrases will draw users to your blog. First you need to identify what key phrases people are using, which ones people are competing for, and then learn how to use them on your blog.
- Publish blogs at least once a week. These don’t have to be too in-depth, but need to be relevant to the same topics as your pillar articles. They can be brief, newsy items. The point is for visitors to bookmark your site and subscribe to your blog feed.
- Use a convergence method and capture peoples info online
- Encourage blog comments and create a team of respondents. You can prompt discussion by posing questions in your posts, and responding to comments so the conversation maintains momentum.
- Use twitter and facebook to promote your blog articles
You will probably need to test your readers/ audiences to see what works best for them – see what kind of topics are popular and track the results.
Thanks for the post, i enjoyed reading it. blogging is not as easy as many think it is, it’s hardwork. any how thanks.